Crafted for those who create with purpose.
Integrity in Every Fleece.
As Stewards of Merino Wool, we empower visionary fashion designers to push creative boundaries with confidence.
Too many brands sell to consumers when they could be creating for people. Fast fashion has stripped the soul from what should be an art. At St Enochs we honour the traditions that keep quality alive. We produce beautiful natural fibres from Australia’s most cared-for Merino sheep, raised through generations of stewardship and skill.
Every fleece we produce carries the integrity of craft, care, and connection. We exist to help artists restore the soul of fashion and remind people that true style begins with respect for the land, the maker, and the material.
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Our Animals
Crafted by Nature.
Honoured by Hand.
At St Enochs, our Merino sheep are not commodities — they are the heart of our craft. Raised with patience, respect, and generational knowledge, our flocks live well-cared-for lives shaped by attentive stewardship rather than industrial pace. Healthy animals produce exceptional fibre, and we believe quality begins long before the fleece is shorn.
Every sheep reflects a commitment to welfare, balance, and time-honoured husbandry that allows nature to do what it does best.
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Our Land
Volcanic Pastures.
Luminous Wool.
Our sheep graze on rich red volcanic pastures — soil shaped by ancient geology and renewed through careful land management. This mineral-dense earth plays a quiet but vital role in the wool we produce, enhancing the natural brightness, clarity, and vibrancy of every fleece.
The contrast is unmistakable: red ground, luminous fibre. It is a reminder that true quality is inseparable from place, and that the land leaves its signature on everything it sustains.
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Our Land
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Our Process
Handled with Intention.
From Fleece to Fibre.
We work slowly and deliberately, honouring traditional practices refined through generations while embracing thoughtful innovation where it serves the fibre. From grazing to shearing, sorting, and handling, every stage is guided by precision and care. We prioritise integrity over yield, consistency over speed.
This considered process protects the natural properties of the wool — its softness, strength, and purity — ensuring the material arrives in the hands of makers exactly as nature intended.
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Our Process
The result is a 17.5 micron, superfine Merino fleece — bright, lustrous, and beautifully crimped with a naturally low drape coefficient, offering discerning makers not just exceptional wool, but an invitation to create with intention, care, and longevity.
The result is a 17.5 micron, superfine Merino fleece — bright, lustrous, and beautifully crimped with a naturally low drape coefficient, offering discerning makers not just exceptional wool, but an invitation to create with intention, care, and longevity.